Women are important consumers of e-commerce

วันอังคารที่ 21 กรกฎาคม พ.ศ. 2552

Women are increasingly of interest, and sophisticated electronics, more than ever.

 Actually more women in technology over the years than men, according to the Consumer Electronics Association. It is said that women of $ 55 million to $ 96 billion for the electronic equipment (a statistic of the January 6 press CEA).
 Women are increasingly interigido gadgets, driveDVD with digital cameras, for sech gifts for themselves or their families.

 Nearly a third of women are considered to be the first to buy modern consumers.

 CEA reports that women in the United States is always ready for Consumer Electronics.. CEA study provides detailed information on the parameters, purchase considerations influenced the decision to purchase channel, in fact support many products, the purchase and Fridayir intention. These are some results:
 • Women in Consumer Electronics89 percent of all purchases.
 • 84% of women believe that new technologies can improve their lives.
 • 48% of women aged 18-34 own a digital camera.
 CEA-survey finds that women very positive reactions in some technology sectors, such as high definition television, photography and mobile Telefonos cavarital.
 Women have more pUTHORITY purchase and more technology to their plans busy. The comfort of flats with the technique is Pasch in much of all time.

 Products, women want to join and make it easier to use, limited or no cable, and thin products elektronischein another color is not very important, the pattern of high-and low-use. Usability is often an important factor for women when buyingof technology;
 On the CES, were major pink banner saying: "Technology is a Girl's Best Friend", also if the research team found a third of women do not like products with Girlie colors.

 Almost three quarters of the women complained undnterview to ignore or man, for the sale of electronics stores.
 A growing number of impresionantey they begin their products to female customers.

 Sony is the developmentdevelopment of electronic functions, the number of women to plan, search and Sony Style Store in women's preferences in da creation of an environment where women feel good. Many Sony Centlief in functionality.
 Women are increasingly in a technological field, which once was little or not present.





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